Portfolio > MarkedUp

MarkedUp combines the power of easy-to-use app analytics and dead-simple in-app marketing automation to help Windows developers retain their users, increase engagement, cross-promote new titles and updates, and increase revenue and sales. Despite our efforts and hard work, MarkedUp shut down its services in late November 2014.

MarkedUp, Inc.
MarkedUp, Inc.
MarkedUp's original website ran on ASP.NET MVC 3 and leveraged Bootstrap 1.x, also incorporating a number of JavaScript frameworks, including jQuery 1.x and Knockout 2.x. The customer reporting dashboard heavily used the styling of Bootstrap and Highcharts for all charts and graphs. Given the infinitesimal number of users on versions of Internet Explorer older than 9, we decided that the newly redesigned site would move forward, allowing us to upgrade to the latest Bootstrap, jQuery and Knockout scripts. I also ensured that all major browsers from IE9 onward were compatible, and spent extra time ensuring that the responsive design worked as intended for mobile and tablet devices, and smaller desktop screens. Upgrading from Bootstrap 1.x to 2.x required quite a lot of updates to the many Razor views as class names and features in Bootstrap were changed dramatically. The newer site, provided as several PSD mock ups, included all of these changes, as well as newer view models and optimized JS objects that cut back on the number of repeated instances of similar code.